Read Expert Review Share your experience with this company Absopure is a water bottling and distributing company. Its products are sold wholesale, and the company also offers delivery service for homes and businesses. Choose large jugs or single-serve bottles.
Which of the following benefits is offered by sales promotion tools?
They can reach prospects who prefer to avoid mass media and targeted promotions. They incorporate some concession, inducement, or contribution that gives value to the consumer. They allow buyers personal choices and encourage them to respond directly.
They are typically an indirect form of soft-sell and hence, better received by customers. This is often referred to as dreaming about the future preventative planning imagining the worst Under which of the following conditions is the frequency the most important factor in media selection?
When going into undefined target markets When there is high consumer resistance to the product When launching infrequently purchased brands When introducing flanker brands Which of the following statements correctly reflects a characteristic of public relations as a marketing communications tool?
Given their live, real-time quality, public relations tools are more actively engaging for consumers. Public relations communications can be prepared to appeal to the addressed individual.
Public relations can reach prospects who prefer to avoid mass media and targeted promotions.
To enhance corporate image To create perceptions of key brand image associations To express commitment to the community or on social issues To entertain key clients or reward key employees An insider trading crisis for an organization is what type of public relations crisis?
When they arrived at the hotel, they were offered chilled juice. Their check-in formalities were handled by the staff. When they entered their room, they saw that chocolates had been placed on the pillows and a flower arrangement on the table.
Surami is a five-gear bike and, apart from speed, the company promises to include other features such as safety, good performance, and pollution control features.Jack Keller is married to the former Donna Pilling and lives in Pleasanton, Texas, just south of San Antone.
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